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MY ACHIEVEMENTS
Projects that Shine
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Boaz Construction
Boaz Construction is a local business offering custom home building services in the Charlotte, NC area. This new website showcases a portfolio gallery of stunning home designs, exemplifying their commitment to quality and craftsmanship. Functionality includes integration with their CRM platform.
Legal Services Email Marketing Campaigns
Utilizing a Figma-based design system, I created these legal email template designs for use across multiple law firm clients. They are fully customizable and mobile-optimized.
Financial Services Email Marketing Campaigns
My team and I created these uniquely branded email designs to support an already well-established fintech brand. The client was thrilled with how they turned out!
Seasonal Ice Rink Website
Only open November - January, this ice rink sponsored by Tanger Outlets needed a powerful online presence.
Halloween Event Graphic
An upcoming halloween event at this local sportsplex deserved some pumpkin creativity!
Salon Servicing Website
This B2B salon servicing company reached new heights with a user-focused, responsive website.
When My Salon Service Expert owner approached me with the original intent to only hire for social media branding and management it quickly became clear that MSSE's online presence needed more than what social media could offer. The result: a complete website design created to match current branding and highlight the exciting services that MSSE has to offer.
When My Salon Service Expert owner approached me with the original intent to only hire for social media branding and management it quickly became clear that MSSE's online presence needed more than what social media could offer. The result: a complete website design created to match current branding and highlight the exciting services that MSSE has to offer.
Email Marketing Campaign for Fintech
This national fintech requested a fresh design of emails to support their growing brand.
Birthday Party Invitations
The first birthday is a big deal and should be celebrated! These invitations were customized to each child's interest and provided a piece for the memory books!
Collections Email Campaign
These branded emails were created for collections customers and resulted in a 10% lift in audience engagement.
Fintech Collections Email Campaign
Through a previous employer, I developed a flexible email design system that could be used across multiple financial clients. With the help of my team, we built branded, customized email campaigns aimed at customers who owed money to those clients. These emails and subsequent html were created for a client who then put them in market.
One-pager Case Study
This one-pager was created for the sales teams usage during in person meetings. A digital version was also provided.
Fintech Email Marketing Campaigns
This email marketing and sms campaign saw huge results with in this Fintech space. Subsequent emails were developed after the organization rebranded.
Financial Services Email Marketing Campaigns
This collections email campaign successfully reached customers who owed money to this client. They were created using Figma software and email-friendly html.
Beauty Salon Brand Identity
This upscale salon desired branding with a sophisticated, modern feel.
Walking Club Brand Identity
Desiring a look that blended with it's local park's name, this walking club wanted something feminine, yet bold, with unique colors.
Whitepaper Graphics
Whitepapers are in-depth documents that businesses often publish to demonstrate thought leadership in the industry. These graphics were created to visualize the complexity of the digital debt collections process.
Collections Agency Email Marketing Campaigns
These email templates were developed to be used across this agency's many clients. Each template is fully customized and can be branded to any client.
Email Marketing Campaigns for a Debt Collector
Debt collections customers are notoriously difficult to reach. But, myself and my team proved otherwise with this customized email campaign, resulting in HUGE jumps in open rates, click through rates and dollars collected...and not to mention, very happy clients!
Homeschool Brand Identity
By creating a simple design of stacked books, this growing homeschool program was brought up to date, generating a fantastic response and revenue growth.
Hockey Arena for Collegiate Practice Facility
Located next to the University, this hockey arena hosted the collegiate team as well as lessons and clubs for locals. I created this mobile responsive website utilizing similar branding elements as U of N. Functionality options included scheduling and social media integration.
Recreation Facility Website
This member-based recreation facility offered year-round programs and needed functionality options included scheduling and social media integration.
Recreation Service One-pager
This one-pager was created for sales presentations, as well as advertisements and showcases the many benefits this recreation facility manager offers to municipalities.
Quips & Tips Social Media Campaign
Social media marketing is a tricky balance between advertising your products and being a thought leader in your industry. In my role as VP of Marketing for a previous employer, my team and I created a Linked In campaign aimed at sharing valuable insights we'd learned over the years.
Introducing "Quips & Tips", insights for the collection industry.
Introducing "Quips & Tips", insights for the collection industry.
Sportplex Website
This busy sportplex hosts tournaments and offers lessons and clubs for it's 1,000+ members. Functionality options included scheduling, social media integration, blogs and e-commerce.
Ice Skating & Hockey Lessons Posters
Displayed on site, these large eye-catching posters generated multiple lessons sales to those who attended open skates.
Ad Graphic
This digital ad was utilized across social media and online publications to share a seasonal ice rink's events and open skate hours.
Food Allergy Educator Brand Identity
A newer face on the market, this organization wanted to embrace the well-known teal-colored branding of worldwide food allergy industry veterans.
Golf Course Brochure & Postcards
This stunning golf course needed some marketing collateral to match it's scenery. Brochures and postcards were used for local marketing efforts.
Packaging Label for BBQ Sauce
This tasty BBQ sauce hit the market with an eye-catching label branded just for them!
Cupcakes & Canvas Event Graphic
A local church needed a graphic they could use to advertise an upcoming women's event they were hosting.
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